entertainment industry coach question 383:What is the most important concept(s) you wished you could get across to your clients from the beginning?

The actual question read in it's entirety:

"As a coach, you must come across similar questions, situations, and attitudes. What is the most important concept(s) you wished you could get across to your clients from the beginning that would help them mostly."

GRRRRREAT question! Considering 9.8 out of 10 clients of mine who have been in the industry 10+ years say, "I wish I had you when I first started out," I would say the most important concepts are:

1. DON'T TRY TO DO IT ALONE!

2. If you have little or no business, sales, & marketing training, investing in it is equally if not more important than spending money on getting better at your craft. Because you can be the most talented and skilled person, but without an exceptional understanding of the business, you're just one in a million.

3. Belief in yourself/confidence is essential to your success.

4. Recognize that the top 10% who make it, are doing more than you know, therefore, you must learn what they know if you want to make it.

5. Every job has it's pros and cons. Focusing on the things you can't control and complaining to people who can't do anything to help you change your situation will hurt you. Therefore, find ways to maintain financial, emotional, and creative stability.

6. Be very aware of the 5 people closest to you; their level of success, how much money they make, and their attitude.

That covers the big ones for now. I could probably go on for hours. Maybe I'll do a part two.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

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entertainment industry coach question 382: What current celebrities have you coached or managed that are in the acting business ?

First off, I don't manage anyone. I'm an entertainment industry career coach. I don't know how other coaches operate, but my client list is confidential. I have testimonials and press where my clients mention me, but I don't share their information with anyone. I know some coaches do, to promote their business, but my clients promote me so I don't do that kind of marketing.

Perhaps you're just wondering about my credentials, if I'm coaching people who are working and recognizable and the answer is yes. I've worked with Oscar and Emmy winners, people "fresh off the bus," and everyone in between. I've coached over 1000 people and that number grows every month. There isn't an obstacle I haven't found a solution for thus far, and should that day come, I'll use all of my resources to find an answer.

As great as it is to have celebrity clients (mostly because they understand how important following through with our work is, and therefore see the payoff faster) it's equally as great to work with someone unknown and watch them grow to celebrity status.

So I apologize if you were hoping for same name-dropping, but you've come to the wrong coach.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

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The Greenlight Coach on the radio! Call in to the show!!!

Hey every one,

Light up the call boards in support of my radio appearance on:

Robert Galinsky's Reality Wanted

Wednesday March 24th 6-8pm ET 3-5pm PT

I'LL BE ON AT 7:30pm ET

Call 877 CHAT 212

Call-in, Interact and Listen Live at RealityWanted.com/radio

Would love to hear from you guys & gals on the radio

entertainment industry coach question 381: How do I capitalize on a current project when I'm off to work on another?

A-List problems. I love them! This is what I was asked by my client tonight after we watched the fabulous movie starring John Hamm and Josh Lucus, that he had produced and DPd. You see, he did such a GREAT job producing this film, that he's been hired to produce a slate of movies in Louisiana and he leaves on Tuesday. His film, STOLEN, is playing currently at the Laemmle Sunset 5. The more people who go, the longer it will stay in the theater. It was such a good movie. The acting was superb, the story heart-wrenching. If you live in in Los Angeles you should go see this movie!

So let me count.... that was 7 lines I just wrote promoting Andy Steinman and his wonderful work (now that's 8) Here's his IMDB link: http://www.imdb.com/name/nm0826150/ (9) The link to his movie facebook fan page http://www.facebook.com/pages/STOLEN/315537805072?ref=ts (10) and the link to buy your tickets from the theater http://www.laemmle.com/viewtheatre.php?date=03192010&thid=2 (11)

Hence, the answer to the question is: HAVE YOUR FANS PROMOTE FOR YOU.

If you're a camera operator who wants work, but the DP who hires you isn't working, start a marketing campaign for the DP. If you want to stay on peoples' radar when you're off working, have other people promoting you.

While Andy is out of town working, as he keeps me posted on his successes, I'll be happy to promote him on my social media sites, in my blog, etc. If he has 20 other people doing that... he's creating buzz and you can too.

In addition to Andy, I'd also like to congratulate camera crew members, Boris Price, Nate Havens, Matt Mosher, and wonderful Still Photographer Jessica Brooks, who also worked on the project!

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

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entertainment industry coach question 380: What's the end credit title for person that posts & updates media to official, social & blog sites

I'm going to have to defer to my readers, because as of now, I'm not aware of an official "union" title for that. In the indie non-union world, anything goes. But I'm sure since it's becoming a big part of the marketing department there is a title out there somewhere. So, readers... please chime in and help a filmmaker (and a career coach) out on this one. Thanks!

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

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entertainment industry coach question 379: How do I avoid being a networking fool?

Well he didn't exactly say that. He was far more eloquent: When I am at a party or industry event, and I want to say hi to / network with someone important, I don't know when to cut in / interrupt. I stand there and wait, not wanting to be rude, but then I feel like I am hovering. As soon as I get ten seconds with the person, someone interrupts us ("What's up, dude!"), and I am left feeling unimportant and foolish.

What I told him, in a personal email is that he really needs to take my 5 Keys to Your Success at a Networking Event Seminar. The reason being is because, I can tell you what to do, but until you are practicing the exercises (and in my seminars it's a safe environment) and really get the timing and your wording right, it's still going to be intimidating.

Therefore I invite all of you to sign up for my FREE newsletter (see link below) because I tell you my schedule and when and where I will be giving that particular seminar for free.

But to give you a little written help, it's all about confidence and realizing that the difference between you and the "important person" are the opportunities that he/she had. As soon as you take people off the pedestal and recognize that you have something important to say that will enrich their lives to know, conversations will happen naturally.

In my Triple Your Contacts Doing What You Love product (also available on my site, lots of promotion in this blog because this is a big issue for masses of people and I want you to know I have solutions for you) I cover a lot of what goes on in my seminar, while tying it to the things you love to do. In addition, I give you a list of icebreakers to help get into the conversation... none of which include "what's your sign?"

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

Entertainment industry coach question 378:Am I too old for a mentor?

His question went into a little more detail that may be helpful to many of you:

I'm 43 years old. I know a few directors whom I think would welcome a protege. Am I too old to ask them to mentor me? I don't want to make a fool of myself!

The answer is: No, as long as you have more to learn, you're never too old. The question is, what are you asking for. You want to be really clear:

1. What does the mentorship entail? (business advice & guidance? Craft advice? Shadowing?)

2. You want to set a time frame, so the mentor is clear that this isn't endless ( 3 conversations, 3 set visits, etc)

3. Explain why you've chosen him/her over all other directors. It's prestigious to be asked to be a mentor. Let the people whom you're asking know, where you are, where you want to be, and what you want to learn from them in order to reach your goals.

Preparation + Professionalism never = fool

Last tip, when seeking mentors, go after at least 5 at a time. The reasoning behind this is: if the first 4 say no, but the 5th one says YES, screw the rest! (was that harsh?) To heck with the rest! But you never would have gotten to the yes, if you started with the 1st, got a no, and got discouraged.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

entertainment industry coach question 377: What's the difference between persistence and stalking?

Many people throw the word "stalking" around like it's funny. There's absolutely NOTHING funny about it. There are laws against it and it's extremely serious. If you were asking this question seriously, then you need to review the laws and seek professional help. Again, this is no joking matter to me!

If however, you meant the difference between persistence and being a pain in the ass, the answer comes down to the way you're contacting your contacts. Are you sharing new news, following up, asking a question or simply "checking in or telling them you're available?"

During conversations, are you listening or doing all of the talking? Are you coming from a place of desperation, frustration, or neediness?

As long as you are being strategic in your follow up/ relationship maintenance plan and always looking to create win/wins and ask for things your contacts can say YES to, you're most likely in good shape.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

entertainment industry coach question 376: Does it hurt my career if I don't watch TV? (I'm a camera operator)

I love that you're catching on and giving me the specifics. There are many classifications that should watch tv to know how they'd be cast in it, how they'd write for it, how they'd direct it, because while it's easy to get access to shows now, having prior knowledge does give you a leg up. But even for these classifications it's not a necessity to watch TV if it is a lifestyle choice.

As a camera operator, it's less necessary from your job perspective, because you could get called in for a dayplaying job, watch 2 episodes on Hulu and have an idea of the operating style.

So from the artists' perspective, not watching TV isn't a deal breaker. HOWEVER it's a huge rapport breaker, when you want to work in TV and the people who can hire you are passionate about TV and you tell them you don't watch it. It's like going to a couple's parenting weekend with a single parent as their moral support and telling everyone that you're not really interested in kids.

I personally love TV. I love talking about it with other people who are passionate about the shows I love, so yes, if I had the choice between bring you on my TV show or an operator who loves 30 minute single camera comedies, I'm not going to choose you. But I'm just one person.

On the one hand, you want to stay true to your values, and if you see TV as a "time-suck," then you shouldn't have to force yourself to watch it. On the other hand, you're in a highly competitive industry of people who are passionate about TV, so you get an edge when you're an expert in your field, and being able to talk about shows, is important.

Of course, you don't have to go after TV. If you're passionate about film, target those jobs.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

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entertainment industry coach question 375: Were you ever on Dog Whisperer with Cesar Milan?

Yes, I was. And here's why I'm answering this as a blog question. This blog entry is all about knowing your hook and it can be in your elevator pitch, your bio, your marketing materials, your social media pages... everything. You MUST know your hook AKA your place in the industry.

So here I was (5 years ago) with an English Mastiff who weighed more than me, and all of a sudden at age 7 she decides to become "leash aggressive." Which basically means that she went after other dogs, trucks, skateboards, children, and when she bit a person, I knew I needed help.

At the time, I was living with a Strength Coach who worked with athletes, and as you all know, I'm a career coach. My video hook was:

Two successful coaches who can't coach their dog.

I made a great video tying into this theme. With the hundreds of submissions the show gets, I didn't expect to hear back any time soon. I heard back the day after I sent it in (go USPS!). Why? Because I made their job easy. I gave them their hook and their story. All Caesar had to do was show up for 3 hours and reprogram OUR brains so we could manage our indoor teddy bear/outdoor monster.

It worked, and I was grateful to have 3 more wonderful years with her. Now if only my Saint Bernard could get her act together... oops that's right, it's me not her!

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

entertainment industry coach question 374: What's the best way to convince people to work low pay upfront & rest deferred for a 3 wk Indie Film shoot?

The best way is to create a win/win, be professional (have legal documents drawn up regarding the deferral pay), and most of all make it fun for them.

No one wants to work for free or for lower than their pay grade, but people will be willing to do it if:

1. They like and want to support the person whose project it is

2. They believe in the material

3. There is an opportunity for them (to work in a new genre, get a scene for their reel that's missing, play with new equipment they've never used before, get a celebrity on their reel, meet new people to network with, etc.)

4. They are being given the opportunity to move up in classification

5. They need to build their credits

The critical thing to remember when people are making sacrifices for your project is to treat them and feed them well!

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visitwww.TheGreenlightCoachBlog.com

To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!