Monday, December 21, 2009

entertainment industry coach question 294: With contacts, do you keep beating a dead horse?

I crack up at questions like this because the answer is inherently in the question. No. You do not need to keep beating a dead horse. To use your metaphor, if you're trying to get something from the dead horse (like you're trying to get something from the contacts you have) "beating it" will not help you achieve your results.

So, let's address the matter at hand. You have contacts. You want something from your contacts that you aren't getting. Here are some of your choices:

1. Start over. Get new contacts.

2. Re-evaluate what you're asking for. Are you giving your contacts something they can say YES to? Many times you may think you are, but if you're continually getting no (and no response is a no), then obviously you're not.

3. Try a new approach. Help your contacts instead of seeking help from them. Be a connector for them. Seek out leads for them.

4. Get involved in social activities with contacts so you know you're connecting with like-minded people. Sometimes the contacts we have are not necessarily the contacts that are "right for us." Building business relationships in a creative industry is more like dating than many of us care to admit.

So lay the horse(s) to rest. No more beatings. It's not good for them, it's not good for you.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

Sunday, December 20, 2009

entertainment industry coach question 293: Is it worth it for me to create and produce a web series?

How am I supposed to know if it's worth it for YOU? Web series have been extremely valuable tools for talented people. Are you talented? Have you tested your concept? With sites like YouTube and festivals like ITV, there's a lot of potential for getting noticed with a web series... if it's good. If it stinks, save your time and money and don't waste other people's time either.

You have to believe in your work. You have to have passion that fires you up about it and therefore fires up others to want to work with you. Is investing in a project a risk? Always. That's the nature of our industry.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

Saturday, December 19, 2009

entertainment industry coach question 292:How about getting a TV series as a DP after working as an operator for 20 years?

This was a comment on question 283. Absolutely, that's possible. It's probably one of the most traditional ways to get a DP job on a television series. After 20 years, I sure hope you've developed relationships with the executive producers and network execs on the shows you've worked on.

In some cases, your DP will move you up when he/she gets the opportunity to direct an episode. Either way, it's about the relationships you have. If you're ready to make the move up, you have to start talking to the contacts you've made through the years.

In some cases, you may be asked for a reel. If the only reel you have is an operator reel, you're going to have to create a reel as a DP. As all the name talents will tell you (and I'm sure you know already), lighting is crucial to a show. Directors may change around every episode, but the DP creates the look that sets up the show. In some cases, the lighting is literally a "character" in the series.

So, before network execs take a chance on you lighting a show that hasn't been "set" by another DP, you're going to need a reel, that proves you can do the job.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Friday, December 18, 2009

entertainment industry coach question 291:What are techniques for motivating people who get good pay?

The question actually read:
"A lot of musicians are slackers. They tend to show up unprepared. Do you know of any techniques for motivating them, in a situation where the pay is already good?"

I guess what's confusing to me is, why with so many talented musicians out there, you are forced to hire slackers? There are so many musicians who would be thrilled to get paid well to do what they love.

But your question makes it sound as if you're stuck with them so here are some tips:
1. develop a reputation as someone who rewards professionalism. Do your research on your musicians. Those who come prepared get rewarded with a meal that goes above and beyond, or something else that fits their persona.

2. Let the musician know beforehand that you have a young person (or 2 or 3) coming to sit in on the session to learn from them. If they care about being a good role model, perhaps they'll step it up.

3. When I hire a freelancer, I let them know it's a "try-out" to see if we gel for bigger projects I have on the horizon. This tends to motivate them to do their best.

4. If you have any say over firing them, pre-set milestones with them. If they don't deliver on any of the milestones, they know they will be fired.

Overall, I need more information, because you could be dealing with the creme of the crop, who take advantage of their clout. In which case, unless the company behind you, stands by your decision to hire people who perform professionally, you could have a major challenge to overcome.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

Thursday, December 17, 2009

entertainment industry coach question 290:How about if I just want to reach out to someone I worked with temporarily?

The full comment on yesterday's blog read: "How about if I just want to reach out to someone I worked with temporarily and it had nothing to do with anyone else getting me the job? I just got called in to day play."

You should absolutely stay in touch with crews who call you in to day play. Always make sure you ask for a call sheet so you know everyone's name. Again, now is the perfect time to reach out and wish them a happy holiday. They are most likely on hiatus, so clearly you're not asking for work, you're simply reconnecting.

Usually with this question, there's the "unspoken" fear of not wanting to appear like you are trying to take someone else's job. If you are at the point in your career, where you need to build up credits as a day player, then make it really clear (in the future not in the holiday card) that you enjoy being their go to guy/girl when they need someone to fill in.

If you're at the point where you have 100 dayplaying credits and you're ready for a full hire, then target crews who are working on hit shows where the exec producer will most likely get a spinoff or another show, and therefore will need an additional crew. For features, target crews that work on big budget films with MANY additional cameras.

For more tips and articles by top entertainment industry career coach, the Greenlight Coach, visit, www.theGreenlightCoachBlog.com




Wednesday, December 16, 2009

entertainment industry coach question 289:What's the best way to reach out to someone I worked for temporarily?

He continued: "when I spoke to you in the past, you said to watch the show I worked on and find something about which to complement them. I don't know when this show will come out. I could look up other shows by the producers/director and complement them on that. Is that the same thing, or is it more appropriate to comment only on the show on which I worked?

I was going to send a "great working with you" card, but since it's close to holidays, do I send it in the form of a holiday greeting, or keep it just a personalized business follow up?"

Long question, short answer: Compliments are always welcome so you can compliment them on any work of theirs that you've seen. If you send this out in your "great working with you card" this week, you can follow up with a holiday card next week.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

entertainment industry coach question 288: When I go home for the holidays should I bother to meet new people while I'm there (NY)?

Should you "bother" to meet new people. If it's a bother, then, no you shouldn't. If you want to take the holidays off to be with your family, then do it. If you happen to be around entertainment industry people, why wouldn't you want to create new relationships? You never know when it comes to 6 degrees of Kevin Bacon.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Monday, December 14, 2009

entertainment industry coach question 287: After successful working in LA for 15 years, how can I work from another state?

This particular person is interested in living and working in Colorado while maintaining work opportunities in Los Angeles. While many of my clients have successfully worked in Los Angeles while their residency was in New York, New Mexico, San Francisco, Colorado, Chicago, Detroit, etc., this person points out, that with social media, it's harder to mask where you are and what you're doing.

It's a very good point. Facebook has privacy settings, but that can be a pain in the butt. The point of social media in regards to work is to create and maintain relationships. Instead of saying, "I went for a hike in the Rockies," just say that you went for a hike.

When you're working, it doesn't matter where you're working because people go on location all of the time. The fact that you're asking this question eludes to the fact that you're already savvy to keeping yourself under wraps. Keep it up.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com


Sunday, December 13, 2009

entertainment industry coach question 286: What do I do to stay busy when times are so slow?

Staying busy during slow times? There are two ways to answer this question from my perspective. The first, is the business actions you can be taking and the second is the actions you can be taking to maximize your "off time."

Business action ideas:
1. Re-establish with 30 contacts
2. Reach out to 10 business advice mentors
3. Visit 5 sets (if it's holiday time, go to 5 parties)
4. Attend 1 networking event/week and meet 5-10 people at each

Many people spend all of their time in between jobs, stressing out about being out of work and then, once they have the next job, they look back and regret not enjoying their time off.

Off time ideas:
1. Hang out with friends you've been out of touch with
2. Once a week, spend a day doing something you enjoy: the beach, a day trip to another city, a movie with popcorn & soda, a sports event, a museum, the planetarium
3. Exercise
4. Pick up an old hobby

That should keep you busy for a while.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

Saturday, December 12, 2009

entertainment industry coach question 285: Where are inexpensive and safe areas to live in Los Angeles for someone right out of college?

Not exactly a career coach question, so I'll give it a shot and ask that my readers chime in. This is what I know about renting in Los Angeles:

Expensive and safe: Beverly Hills, Brentwood, Santa Monica, Westwood
Reasonable and safe: Beverly Hills adjacent, Studio City, the college area of Westwood
Cheaper and safe: Burbank
Cheap and sketchy: certain areas of Hollywood & the valley

Sorry I couldn't be more specific. Again, I ask my readers to comment.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.theGreenlightCoachBlog.com

Friday, December 11, 2009

entertainment industry coach question 284: How do I make it as a director if I have controversial political views that I'm outspoken about?

This person went on to say, "I'm a conservative republican. And that will never change. I've had many friends tell me that 'you have to leave that to make it in this industry.' However, I'm not willing to. I'm not willing to sacrifice "me" to get that next directing job."

Fear not, some of my best friends are conservative republicans others are liberal democrats. This industry is so huge. You have to find the people with like-minded sensibilities. And also have the good sense to know when, and when not, to discuss politics.

This is in direct response to his movie trailer that I watched: Your first directing piece is controversial. If it's controversial enough to make a lot of money, you'll get more work. Keep in mind, that because your first work is so specific, that you may indeed, "pigeon-hole" yourself. That isn't always a negative thing if you enjoy the genre you're being pigeon-holed into.

I always tell people to think about their long term goals and make choices that are in alignment with both their goals and their values. Usually the two don't conflict. If you feel that they will conflict down the line, then you my friend, are at a cross roads, and you must decide... do you want to be known for your political views or your storytelling?

There is no right or wrong answer, just a decision to be made.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.TheGreenlightCoachBlog.com

Getting Jobs in Entertainment question 1280: I grew up in India and as a result English is my second language (cont'd)

"I grew up in India and as a result English is my second language. I  am looking to improve my comprehension when I read my text book...