Monday, March 26, 2012

Getting Jobs in Entertainment question 1113: How do I get into doing voiceovers?

I get this question from many actors and some non-actors with great voices which is why y Greenlight Mentor Interview for April is with a very successful Entertainment Industry Professional who juggles 4 industry careers including VO. Voice over work is one of the more challenging areas of entertainment to break into. It's a tightly knit group. Many working voice over artists own their own home studio so they can audition from their home and email it to their agent or a specific advertising agency. Some even do the jobs from home.

Voice over artists have marketing materials such as a website, and a voice over CD. There are different areas of work, such as commercials, cartoons, video games, greeting cards and animated movies.

I wish someone would re-do the voice on the awful garage ticket machines. That voice gives me the creeps.

Do your research on the voice over industry. Have informational interviews with successful voice over artists and agents who represent voice over artists. Or join The Greenlight Mentor Elite Program this month to hear my special guest interview.

While many think of it as a supplemental income job to their entertainment career, you will quickly learn that it is just as much a full-time business as anything else.

Sunday, March 25, 2012

Getting Jobs in Entertainment question 1112: As a coach/industry person, what's a mistake you made that I can learn from?

I think all of our lessons are different, so I would have to know what you're doing to be able to advise you on what to continue and what's not as effective. But, you did ask me personally, so I'll tell you. Maybe it's just because I'm feeling inspired because I'm on a tropical business trip, but I'd say the biggest mistake I've made is putting TOO much emphasis on my work.

Follow up is the make or break of business relationships, so you can learn from that. I do a great job with following up with business contacts, however, when it comes to following up with personal relationships or taking the time out to vacation and see friends, I haven't done a good job at all.

The good news is, now that I see what I'm missing, I can change it. I've always taken relaxing spa-type vacations as opposed to coming back East to see my friends. I think we can mix the two. Once a year, plan a 4-day spa vacation (I can probably stay longer but they all have kids) so we can all see each other.

There is something SO special about being with old friends; reminiscing and sharing how everyone's lives have grown, the good the challenges... it's invaluable.

That's a mistake I made, and I plan to change it. You can learn from this, or you can apply it to your business by evaluating how you follow up with work friends/collegues.

Saturday, March 24, 2012

Getting Jobs in Entertainment question 1111: Is it better to pursue multiple areas of entertainment or focus on just one?

That really depends on you, your talent, and your ability to manage your time. There are plenty of slashers ( / / / ) out there. People run into trouble when they become Jack of all trades, master of none. But look at how many talented people out there act, direct, write, produce, shoot, etc.

If they can do it, maybe you can too. Only you can tell if you are mastering the arts or spreading yourself too thin.

Friday, March 23, 2012

Getting Jobs in Entertainment question 1110: What's the best way to find out about jobs without an agent?

Here's what most people do: They look through the trades or online and "cold" submit. The problem with that is, the people who get the cold submissions are being bombarded, because if you found it, so did many others.

You've heard me say it over and over!!!! Contacts CONTACTSCONTACTS!!! You are going to get jobs through the people you know. An agent isn't the answer to getting you work. They get +10% because YOU are 100% responsible for your career. Research what jobs are out there and then do your 6 degrees of Kevin Bacon to figure out who you know who knows somone who is connected to that production.

Network, research, preparation, follow through, professionalism. All ways to get work without an agent.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visithttp://www.TheGreenlightCoach.com

Thursday, March 22, 2012

Getting Jobs in Entertainment question 1109: I submitted for a show, when I show up for the audition should I bring my material with me?

The young lady who asked this had sent in a picture & video for a show and wanted to know if on the call back she needed to bring these materials with her.

My advice is, it's better to be overprepared. Bring the picture and video with you. If they ask for it, you will show that you are prepared and professional. If they don't ask for it, then they don't need it.

You will feel more confident going in for an interview or an audition when you are as prepared as possible.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.thegreenlightcoach.com

Wednesday, March 21, 2012

Getting Jobs in Entertainment question 1108:do you suggest living in one state and flying to LA to work?

I don't make any suggestions when it comes to people's personal lives. If you can easily make that commute (get to work on time, get flights when needed, not have flight delay problems) and have enough contacts that you get called to work in LA when you live somewhere else, then it's a decision for you to make.

There are union rules about living in one place and working in another, so be sure to research those. You also have to consider the types of projects you'll be working on; how long will they keep you away from home and where will you stay, how often might you have to commute, etc.

Tuesday, March 20, 2012

Getting Jobs in Entertainment question 1107: What should someone who is 12 and wants to be an actress do?

Well, if you don't live in Los Angeles (which I can tell she does not), use your "kid power." What's kid power? Most people LOVE to help a kid with drive. Make a list of actresses, actors, directors, and producers that you would like to one day work with. For example: Steven Spielberg often talks about how he was directing movies in his back yard as a kid. Find people like him and reach out to people in a letter. Tell them how old you are and what you're doing now to pursue your dream. Tell them where you live and ask them for advice on what more you can be doing right now. If you plan to go to college, ask them for advice on which colleges to consider and what you can be doing now for extra curricular activities to help you get in. Explain that you don't plan to pursue acting as a job until you're finished with your education, but in the mean time would like to build relationships with mentors so when you do move to NY or LA, you'll be ready and educated on the business side of the industry.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visitwww.TheGreenlightCoachBlog.com

To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

Monday, March 19, 2012

Getting Jobs in Entertainment question 1106: What is the most important concept(s) you wished you could get across to your clients from the beginning?

The actual question read in it's entirety:

"As a coach, you must come across similar questions, situations, and attitudes. What is the most important concept(s) you wished you could get across to your clients from the beginning that would help them mostly."
    GRRRRREAT question! Considering 9.8 out of 10 clients of mine who have been in the industry 10+ years say, "I wish I had you when I first started out," I would say the most important concepts are:
    1. DON'T TRY TO DO IT ALONE!

    2. If you have little or no business, sales, & marketing training, investing in it is equally if not more important than spending money on getting better at your craft. Because you can be the most talented and skilled person, but without an exceptional understanding of the business, you're just one in a million.

    3. Belief in yourself/confidence is essential to your success.

    4. Recognize that the top 10% who make it, are doing more than you know, therefore, you must learn what they know if you want to make it.

    5. Every job has it's pros and cons. Focusing on the things you can't control and complaining to people who can't do anything to help you change your situation will hurt you. Therefore, find ways to maintain financial, emotional, and creative stability.

    6. Be very aware of the 5 people closest to you; their level of success, how much money they make, and their attitude.

    That covers the big ones for now. I could probably go on for hours. Maybe I'll do a part two.

    For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visitwww.TheGreenlightCoachBlog.com

    To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

    Sunday, March 18, 2012

    getting Jobs in Entertainment question 1105:How can you get yourself known on the web, without seeming annoying or cheesy?

    Sometimes the way you phrase your questions, cracks me up! Let me address the later part of that question since it's what's helping me fill my laugh quota for today...

    If you are not annoying or cheesy, you will not be perceived that way. I'm going to go out on a limb, and guess that you're neither of those. Because if you were, you wouldn't recognize the annoyances and cheesiness of others, and therefore, you wouldn't recognize the need to NOT be like them. So, go easy on yourself, and don't do anything that you find annoying or cheesy.

    Ways to get yourself noticed on the web that are professional, effective and a smart way to market:

    1. Create a website that honestly represents what you do professionally, makes it easy for people to find the information on you that they want, and showcases your best attributes.
    *NOTE: if you are not website building savvy, and will spend a lot of time learning as you build, I suggest what my mentor Loral Langemeier says, "Strengthen your strengths, pay for your weaknesses." It's better to spend money on a professional web designer, so you can spend YOUR time generating money with your professional strengths. I recommend Kathy Hoffman athttp://www.hoffmansites.com. Tell her you're my client. She's very reasonable and very reliable.

    2. Get on Social Networking Sites like: Facebook, Twitter, Linked in, YouTube. Make informative or inquisitive posts on people's walls.

    For example: a camera operator needed an AC. He posted his request on my wall and on my Greenlight Coach wall, and found his AC through my friends network. (hint, hint, if you're reading this you should be friend requesting me on FB, joining my fan page, LinkingIn with me, and following me on Twitter.

    3. Write an informative blog or create a podcast.

    4. Post videos of yourself (demonstrating /teaching/ working) on YouTube. No dancing to a montage of music from the 80's... that's cheesy (the only exception is: if you're a professional dancer).

    5. Post informative comments AND success stories on other people's blogs, like this one! Or www.TheGreenlightCoachBlog.com. This gets you recognized as an expert in your field, in a community of like-minded people.

    If you have more detailed questions about any of the above, post it on my comments section and I'll answer it as a separate question.


    Saturday, March 17, 2012

    getting Jobs in Entertainment question 1104: How do I capitalize on a current project when I'm off to work on another?

    Promote on social media sites. Either make time (5-20 minutes a day) for promotion or if you're concerned about internet access, presschedule promotion on a site like Hootsuite. You can also ask your friends to promote your project on their social media sites and blogs which brings me to...

    HAVE YOUR FANS PROMOTE FOR YOU.
    If you're a camera operator who wants work, but the DP who hires you isn't working, start a marketing campaign for the DP. If you want to stay on peoples' radar when you're off working, have other people promoting you.

    And finally, the best time to call people is when you're working because you are not calling to ask for work. So again, make the time to call 1-5 people a day and let them know about the current project.

    For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visitwww.TheGreenlightCoachBlog.com

    To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

    Friday, March 16, 2012

    Getting Jobs in Entertainment question 1103: How do I avoid being a networking fool?

    Well he didn't exactly say that. He was far more eloquent: When I am at a party or industry event, and I want to say hi to / network with someone important, I don't know when to cut in / interrupt. I stand there and wait, not wanting to be rude, but then I feel like I am hovering. As soon as I get ten seconds with the person, someone interrupts us ("What's up, dude!"), and I am left feeling unimportant and foolish.

    What I told him, in a personal email is that he really needs to take my 5 Keys to Your Success at a Networking Event Seminar. The reason being is because, I can tell you what to do, but until you are practicing the exercises (and in my seminars it's a safe environment) and really get the timing and your wording right, it's still going to be intimidating.

    Therefore I invite all of you to sign up for my FREE newsletter (see link below) because I tell you my schedule and when and where I will be giving that particular seminar for free.

    But to give you a little written help, it's all about confidence and realizing that the difference between you and the "important person" are the opportunities that he/she had. As soon as you take people off the pedestal and recognize that you have something important to say that will enrich their lives to know, conversations will happen naturally.

    In my Triple Your Contacts Doing What You Love product (also available on my site, lots of promotion in this blog because this is a big issue for masses of people and I want you to know I have solutions for you) I cover a lot of what goes on in my seminar, while tying it to the things you love to do. In addition, I give you a list of icebreakers to help get into the conversation... none of which include "what's your sign?"

    For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visitwww.TheGreenlightCoachBlog.com

    To stay current on The Greenlight Coach's speaking engagements, recommendations, and work success articles, sign up for her free newsletter at www.TheGreenlightCoach.com and get a great bonus 1-hour MP3 on creating powerful business partnerships when you do!

    Getting Jobs in Entertainment question 1280: I grew up in India and as a result English is my second language (cont'd)

    "I grew up in India and as a result English is my second language. I  am looking to improve my comprehension when I read my text book...