Wednesday, August 5, 2009

question 156: What's better: calling a person or emailing a person?

In earlier questions I talked about creating rapport and communication. I wrote that communication is broken down by: 7% the words you say, 38% the tonality with which you say them, and the rest of the 55% is your physiology. Therefore, the best way to communicate with someone is in person, then by telephone, and lastly by email (I'm sure you've had a situation where someone misunderstood an email because they couldn't "hear your tonality" and didn't realize you were making a joke).

That said, whenever possible, ask the person how they, specifically, like to be contacted.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Tuesday, August 4, 2009

Question 155: I got offered a job on location for a long time (6mths-yr). How do I work it out with my family?

First, congratulations on the job offer! Now you have what I refer to as an A-List problem. Some people relocate their family for the year and rent out their local place. If that's not an option for you, the alternative is to have your family come out to visit, you come home to visit when possible, Skype, and most of all... good communication.

1. Talk to other people in your classification who go on long location jobs and ask them what they did right and what they'd do differently.

2. Ask your wife and kids what their concerns are about you being gone for so long, so you can put their minds at ease.

3. Make a plan for a family (or spouse) vacation when you return*
*planning a vacation can sometimes be a work magnet. Let your family know this in advance so you set it up to be a win/win. If you go on vacation it will be great, if you get another job it will be great.

Location work can be a great strain on a family if there isn't good communication. There are plenty of other jobs in this country where a spouse/parent is on the road for long periods of time like truckers, fishermen, pilots, military, and cruise ship personnel. In those careers, the family knows what to expect. It's important that entertainment industry families know what to expect, as well.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Monday, August 3, 2009

question 161: What do I do with the contacts I met at ITV Festival?

You follow up with them. It takes 3 conversations to create a relationship. You've met them once, now you have to have 2 substantial conversations (where you don't ask for work), over the next two months, in order to maintain the relationship.

Contact them regarding something you spoke about or ask for some business advice and guidance. If anyone asked you to send something to them, be sure to do it!

Keep notes on your contacts and conversations.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Question 154: How old do you have to be to break into the business and do you need a degree?

No, you do not need a degree for most areas of the entertainment industry. People who tend to have them are executives, agents, and creative people whose parents made them go to college to have something "practical to fall back on." If you know specifically what you want to do in the entertainment industry, it is very important for you to train in your skill of choice and be up to date on all technology that applies to your craft. You also need to invest in understanding the "business side of the business." That's where I come in www.theGreenlightCoach.com

How old do you have to be? That depends on what area of the entertainment industry you want to be in. Infants and beyond can be actors. Most other classifications that pay, have labor laws that pertain to age. I'm making an assumption that you're young, so I will say, that if you have the opportunity to intern as a youth, it's a great opportunity. If you want to be more specific about what you're interested in doing, I can give you a more specific answer.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.theGreenlightCoachBlog.com

Sunday, August 2, 2009

question 153: Does the same apply to TV? There's so much to watch and so much of it's bad!

This was a comment/question in response to yesterday's question. And the answer is a little different. The answer in TV is: YES definitely. That said, you don't have to TIVO and watch every episode of every show (except 24. YOU MUST watch every episode). But, you have to watch just enough to know the genre, pace, characters, style, etc. (pertaining to your classification).

If you're a camera operator and you get called in to day play on Desperate Housewives, it's going to be a very different style of operating than 24 (yes, that's 2 plugs for my favorite show). An actor going in to audition for House is different than auditioning for MadMen.

Even in reality, there's a difference between editing The Housewives of Orange County and Top Chef. Like yesterday's post, it's research. It's your job to know what you're talking about in your area.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

question 152: I work in movies but I don't go see movies. Is that bad?

I suppose it depends on a few factors. I recently coached an editor who spends most of his time in a dark room editing movies and in his spare time wants to do something else. Can you blame him? That said, you are the CEO of your company and you have to make the best decisions for your company. If the CEO of McDonald's wasn't staying current on what was going on in the fast food industry, he wouldn't have kept it competitive. Now McD's serves coffee drinks and "healthy choices." So, do you want to be up to date and current in your industry?

I love romantic comedies, but to me, the classics are Pretty Woman, Working Girl, and While You Were Sleeping. When some of my clients hear this, they reprimand me for missing the classics of their generations. If I'm going to continue to market myself as the "romantic comedy girl," I have to at least give these older classics a chance (even though nothing can beat Pretty Woman!)

Unless you have a specific reason, like the editor, why wouldn't you support the people and the medium that keeps you working?

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visit www.theGreenlightCoachBlog.com

Friday, July 31, 2009

question 151: should I be telling people about a movie with a great cast but didn't do well in the box office?

You should always talk about anything you're proud of. If there was an exact science to a box office success... but there's not. Accentuate the positive.

The same goes for movies/TV you've worked on that you're not proud of, yet monopolize your resume. In those cases, you focus on something that was wonderful about the project. Was it shot in a cool location? Did you meet your wife on the set? Was there a scene that was a great challenge or that you "saved the day" on?

When your credits come up, you're either making conversation or you're in an interview. If it's the later, they already know your resume. In both situations, people are just trying to get to know you, so be yourself and talk about the moments you cared about.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Thursday, July 30, 2009

Question 150: Should I lie about my age?

Yes!!! Just kidding.... no I'm not... yes I am.. not, yes.. no... Okay enough of the Eddie Izzard impersonation. Should you lie about your age? I always dreaded the day I'd get this question.

Here's what I say (with irresistible charm), "I'm young enough to tell you and old enough to know better."

Some people will know when you get a job and you have to give your drivers license (like agents, etc.) The question is when do you tell them? Before or after you sign on the dotted line.

Look, plenty of people do it. Is it right for you? Only you know the answer to that. Do people judge you by your age? Some do and some don't. You can't predict. Borrow my line and pray they let you get away with it.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Wednesday, July 29, 2009

Question 149: How do I follow up with someone after a networking event?

Did you get contact information? If so, contact the person based on something you discussed that you want to follow up on. If you didn't actually speak, but the person gave out contact info to the group, send a thank you note (with some depth referring to what you got out of the evening) *NOTE: never ask for work in a thank you note. Let it be a genuine act of appreciation.

If you did not get contact info (why not?), look them up on IMDB pro and repeat above instructions. AND for the future when you meet someone:

1. Ask a question or find a common interest that sets up a reason to follow up
2. Ask for contact information and how they prefer to be contacted
3. Whenever possible, tell them when you plan to follow up

Be sure when you follow up, you're calling for something specific that they can say YES to. Don't ask for work before they know you, like you, and trust you.

For more tips and articles by top entertainment industry coach, the Greenlight Coach, visit www.theGreenlightCoachBlog.com

Tuesday, July 28, 2009

question 148: I've been looking for work as a PA and I wonder if you have any advice.

PA work is usually the easiest to get because people are willing to take a chance on someone to do their coffee runs and grunt work. So here are my suggestions:

1. Send out an email to everyone you know (Blind CC) and let them know you are looking for PA work. Ask if they can directly help you (hire you) or if they know someone to introduce you to. This person may work on a set or in an office that may need a PA or this person may in turn, know someone else who does. And so goes the Six Degrees of Kevin Bacon.

2. Post on your Facebook page that you are looking for PA work.

3. Ask your entertainment friends on Facebook to put in their status that they have a friend who is looking for PA work and how to contact you.

The bottom line is, even to get a PA job, it's going to be through the people you know. Because you live in Hollywood, tell EVERYONE you're looking. You never know who your meditation teacher, your Trader Joes buddy, or your bus driver knows. Keep an open mind and be willing to ask!

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com

Monday, July 27, 2009

question 147: Should I change my name to sound like someone famous to get in the door?

You mean like change your name from Alexis Whisenstoneawitz to Alexia Jolie, so people may think you're related to Angelina and bring you in? I can't say it will get you in the door, but I can say, it could be to your advantage to change that last name, simply to make it easier for people to find you.

I've had clients with common names like "Smith" or "Jones" joke about changing their name to something foreign to give them an edge. Then I've had foreign clients seriously want to change their foreign last name so they'd fit in locally.

A name is not going to get you hired, unless you are actually related to a celebrity (and that's still no guarantee). Like the first example, if your name is too complicated it could hurt you. For example, as an actress, I've had to slate my name (when you say your name for camera at an audition). Because my name is a bit unusual, I've changed the way I pronounce it, specifically for slating, when I found people got more caught up in "what my name was" than my audition.

Be sure to check with the union you are in or may potentially join, to make sure there is no one else with the name you are choosing. While it may be tempting to get confused with an established celebrity, the pain in the butt to change your credits on IMDB, is NOT worth it. And people DO NOT take it lightly when people try to ride their coat tails, nor do the people hiring appreciate finding incorrect credits for you when they research you.

Changing your name is like creating a new brand--- CHOOSE WISELY.

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.theGreenlightcoachblog.com

Getting Jobs in Entertainment question 1280: I grew up in India and as a result English is my second language (cont'd)

"I grew up in India and as a result English is my second language. I  am looking to improve my comprehension when I read my text book...