BE ON THE CUTTING EDGE OF THE BUSINESS SIDE OF THE ENTERTAINMENT INDUSTRY

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Monday, August 2, 2010

entertainment industry coach Question 516:I've been posting videos on Twitter and no one's watching. Why?

Well, after researching this, your title was "Watch This Strange Video." That screams SPAM!!!! CLICK ON ME I'M A VIRUS!!!!!

You need a better title. I've received videos from trusted clients and friends that say, "Watch this, it's funny." And I've written back and asked if it was really from them or a virus. Opening links and downloading files can be very risky. If a virus attacked my computer... I can't even think about what it would do to my business.

Okay, I need to breath and shake that thought off. SO you need a new title. The video is your reel with sci fi and horror, so yes, it is strange and I get you're trying to brand yourself that way BUT, a title like "feedback on my reel please," may get more views.

And, really, is Twitter the most effective way to get your reel seen? Maybe not at this point in Twitter world. Do you really want feedback from people whose credentials may not be up to snuff? A targeted campaign to people who can effectively contribute to your career is something to highly consider.

For more tips and articles by top entertainment industry career coach, The Greenlight Coach, visitwww.TheGreenlightCoachBlog.com

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