BE ON THE CUTTING EDGE OF THE BUSINESS SIDE OF THE ENTERTAINMENT INDUSTRY

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Thursday, May 28, 2009

Question 86: What do you do if you call someone and they don't call you back?

My question to you is, did you give them a reason to call you back? FYI: calling to say "I'm available" or "just checking in" doesn't warrant a return call from someone who has a full schedule. If you called for either of those reasons, consider your objective met; they know you're available and you've officially checked in.

Now, if you called for a specific reason like, he/she told you to follow up, or you had a question, wait a week, if it's not urgent, and follow up again.  THIS TIME, tag on the end that "you know they are very busy, so if you don't hear back, you'll try again next week." Then your call is expected.

My rule of thumb in this business of "sales" AKA "selling yourself" is:
You keep calling until you are told to stop OR until you feel icky about (yes, icky is now officially a business term). 

If you are stopping because you feel "icky" leave a closure message along the lines of, "I've left 3 messages and I don't want to be a bother, so I won't call again. If you do have time to talk in the future, I welcome your call."

For more tips and articles by top entertainment industry coach, The Greenlight Coach, visit www.thegreenlightcoachblog.com