Monday, April 20, 2009

Question 48: How do I find representation?

Before spending valuable time on seeking representation,  do an honest evaluation of where you are in your career.

Are you making enough money to make you attractive to an agent and/or manager?
Are you so busy with work that you can't manage your own career?
Are you highly marketable (examples: just won an award, created buzz at a film festival)?

If you answered YES to any of those questions, then it may be time to seek representation- if they're not already coming for you. Here are some tips on seeking representation:

1. Do your research: choose 10 agents/managers that are a smart fit for you

2. Find out who else is represented by them, to see if you have a contact on the inside who can bring you in/refer you

3. Have contacts make calls on your behalf

Just as a note:
Agents get +10% because they do +10% of the work. YOU are 100% responsible for your career! Don't expect an agent to be the magic bullet who will propel your career. An agent is a great team member to have and a "stamp of approval" on your resume & reel. Keep doing your "business." 

For more tips and articles by entertainment industry coach, The Greenlight Coach, visit 

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